South India dominates India’s whiskey market with 58% share; Karnataka tops with 17% consumption
India’s whiskey market has revealed a striking regional trend—South India accounts for a staggering 58% of all whiskey sales nationwide, with Karnataka emerging as the single largest consumer state, contributing 17% to the country’s total whiskey consumption. The data, compiled from industry sources and retail analytics for FY25, underscores the cultural, economic, and demographic factors…